ABOUT BRENDAN KANE
Brendan Kane is the founder & managing director of Hook Point.
Since 2005, I have helped the largest brands and celebrities in the world to reverse engineer how to make content go viral.
- Developed the first ever influencer campaign on YouTube in 2007
- Oversaw $200 million in marketing spend
- Worked with major corporations MTV, Viacom, Vice Magazine, Paramount Pictures, IKEA and Sketchers shoes on their digital strategy
- Generated $1 billion in revenue
- Worked with celebrities Taylor Swift, Rihanna and Adriana Lima on their digital strategy
- Generated over a million followers on my personal Facebook and Instagram account as an experiment
- Authored best selling books One Million Followers: How I Built a Massive Social Audience in 30 Days and Hook Point: How to Stand out in a 3-Second World