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The Mistake Of Telling Your Story

BY BRENDAN KANE

The Mistake Of Telling Your Story

I want to share with you an insight that I’ve learned from working with a lot of clients. It’s what I’d like to call a “creative assumption,” which is essentially a part of the creative process that most creators o...

The Zero Budget Playbook

BY BRENDAN KANE

The Zero Budget Playbook

A lot has changed in the past week. I know that many of you might be thinking about what you can ...

What Everybody Wants Are Followers, What Everybody Needs….

BY BRENDAN KANE

What Everybody Wants Are Followers, What Everybody Needs….

You want followers. Followers are important. But, the bottom line is, content is everything...

How To Choose A Digital Platform For Your Success

BY BRENDAN KANE

How To Choose A Digital Platform For Your Success

People constantly ask me what digital platforms they should choose to achieve the success they wa...

Making Things Go Viral Is Not Rocket Science

BY BRENDAN KANE

Making Things Go Viral Is Not Rocket Science

Maybe you’re just getting started with content, or maybe you are looking for a new direction with...

There’s Something Wrong With What You Posted

BY BRENDAN KANE

There’s Something Wrong With What You Posted

If you’ve ever posted a piece of content that tanked on social networks, and tried to search up t...

Sometimes The Biggest Difference Comes From The Smallest Detail

BY BRENDAN KANE

Sometimes The Biggest Difference Comes From The Smallest Detail

If the right answer was always at your fingertips, making creative decisions would always be easy...

A Content Strategy That Even I Didn’t Think Would Work

BY BRENDAN KANE

A Content Strategy That Even I Didn’t Think Would Work

I want to tell you about something my team and I did, with results that took me by complete surpr...

The Secret Tool To Check Out Your Competition

BY BRENDAN KANE

The Secret Tool To Check Out Your Competition

When I first came across this powerful tool, I was very excited. And, if you haven’t heard of it,...

12k Orders In 12 Hours? That’s Absurd!

BY BRENDAN KANE

12k Orders In 12 Hours? That’s Absurd!

Let me tell you about how a tiny, new startup company quickly took over a market full of major, e...

I’ll Be At Unify Las Vegas With Gary Vaynerchuk, Tom Bilyeu + More

BY BRENDAN KANE

I’ll Be At Unify Las Vegas With Gary Vaynerchuk, Tom Bilyeu + More

I’m a keynote speaker at the upcoming 2020 Unify conference in Las Vegas this March, joining top ...

Understanding Algorithms And Content

BY BRENDAN KANE

Understanding Algorithms And Content

A lot of people misunderstand algorithms, and the role they play. Algorithms exist to do one thin...

There’s Something Better Than Building Your Own Audience

BY BRENDAN KANE

There’s Something Better Than Building Your Own Audience

One of the fastest ways to grow an audience is to use existing audiences that can put you in fron...

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“feel-good” content

“It slices and it dices”

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000 hour rule debunked

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1956 paper published by cognitive psychologist George A. Miller

1983 Panasonic Microwave Oven Commercial

50 People Try to Peel an Egg

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75% of the population comprises people who value facts

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mysterious guessing game

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No magic formula

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One Million Followers

One Million Followers: How I Built A Massive Social Following In 30 Days

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Paid 'Professional' Rappers To Rap on My Beat

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Plan your 'how' with intentional execution

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Strategy + Implementation = Viral Success

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Talent isn’t enough

Talk about the benefits

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Ted Lasso Effect

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The Great Chicken War

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There is no shortcut

thirty-second video

three seconds to grab a viewer’s attention

Three-step strategy

TikTok lawyer Erika Kullberg

title this piece

Tom Sawyer by Mark Twain

too big to fail

Total immersion

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Wine Expert Guesses Cheap v. Expensive Wine

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HOOK POINT MASTERCLASS

Brendan’s NEW Hook Point masterclass shares how to stand out in today’s 3-second world

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