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Understanding Algorithms And Content

Understanding Algorithms And Content

A lot of people misunderstand algorithms, and the role they play. Algorithms exist to do one thing, and that’s to give people the content they’re most likely to engage with to keep them on a platform. If you go to ...

How To Engineer Virality

How To Engineer Virality

While speaking at an event recently, I was asked if virality on digital platforms is luck or if i...

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