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How to talk to real people

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How to talk to real people

GenZ doesn’t use Google anymore. From instructional videos to product recommendations to virtual apartment tours, GenZ has abandoned Google for TikTok and Instagram search. Does this mean we need to stop googlin...

Understanding Algorithms And Content

By Brendan Kane

Understanding Algorithms And Content

A lot of people misunderstand algorithms, and the role they play. Algorithms exist to do one thing, and that’s to give people the content they’re most likely to engage with to keep them on a platform. If you go to ...

My Strategy For Social Algorithms

By BRENDAN KANE

My Strategy For Social Algorithms

Sharing insight about social algorithms in this video. You may also find this recent blog post helpful

Algorithms And Content On Social Platforms

By Brendan Kane

Algorithms And Content On Social Platforms

A lot of people misunderstand algorithms, and the role they play. Algorithms exist to do one thing, and that’s to give people the content they’re most likely to engage with to keep them on a platform.

Strategy Sessions With Brendan Kane

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