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Finding pain points is a pain in the…

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Finding pain points is a pain in the…

Wouldn’t it be so easy if customers just told us what their pain points were? Like if they could fill out a mini-history of their wants and needs so we could deliver a customized product or service guaranteed to ma...

Strategy Sessions With Brendan Kane

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‘Rough Draft' to 'Epic'

“feel-good” content

“It slices and it dices”

“Set it and forget it”

“The biggest fishing invention since the hook”

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75% of the population comprises people who value facts

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far easier time remembering an incomplete task than one that’s completed.

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Kids Try Store-Bought vs. Homemade Cookies

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Spark meaningful conversations

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Talk about the benefits

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the_hand_doctor

There is no shortcut

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three seconds to grab a viewer’s attention

Three-step strategy

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Tom Sawyer by Mark Twain

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Wine Expert Guesses Cheap v. Expensive Wine

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