I want to share with you an insight that I’ve learned from working with a lot of clients. It’s what I’d like to call a “creative assumption,” which is essentially a part of the creative process that most creators o...
People constantly ask me what digital platforms they should choose to achieve the success they want to have. It’s an important question. A lot of strategists say that you need to be on every platform. I dis...
Maybe you’re just getting started with content, or maybe you are looking for a new direction with the videos you’re making. Chances are, you’re going to run into a situation where you don’t know how to start or wha...
If the right answer was always at your fingertips, making creative decisions would always be easy. But as you probably know by now, that’s not the case. What look and feel should I use? What color palette? How big ...
I want to tell you about something my team and I did, with results that took me by complete surprise. We spend hours every single week studying content from across the web. We find tactics and strategies that wo...
