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Level up your storytelling skills

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Level up your storytelling skills

Everybody roots for the underdog, right? We’re trained to take the side of the little guy and use the David and Goliath analogy to describe the plucky upstart who takes down the giant with a few stones and a lot of...

The Mistake Of Telling Your Story

By BRENDAN KANE

The Mistake Of Telling Your Story

I want to share with you an insight that I’ve learned from working with a lot of clients. It’s what I’d like to call a “creative assumption,” which is essentially a part of the creative process that most creators o...

Strategy Sessions With Brendan Kane

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“It slices and it dices”

“Set it and forget it”

“The biggest fishing invention since the hook”

1956 paper published by cognitive psychologist George A. Miller

7 different pieces of information

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Be passionate about what you’re selling.

Behavior Design Lab at Stanford University

Behavior equals Motivation

behind the curtain

Bluma Zeigarnik

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Cognitive biases

Colin and Samir

Communication is math

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Do A Lot Of Drafts

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effective content creators

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Facebook Ad Library

far easier time remembering an incomplete task than one that’s completed.

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Good comedy feels effortless

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Hook Point: How to Stand Out in a 3-Second World

How To Grow Your Brand On Social Media

Humor is subjective.

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One Million Followers: How I Built A Massive Social Following In 30 Days

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